Based on the old Hanseatic Kontor buildings, Neuer Dovenhof in the heart of Hamburg combines a modern and yet functional environment, which is designed in such a way that it can be individually adapted to the specific needs of tenants. The highly aesthetic facade also promises a successful and stylish workplace for tenants.
ECN (www.executivechannelnetwork.de), Germany’s leading office media communications network, has installed its digital content platform into Neuer Dovenhof, for no capital investment from the owner. The digital screens welcome the tenants and visitors with a combination of news, weather and travel content, in addition to hyper-local internal communication. All content is controlled via a content management platform. For the Neuer Dovenhof, this means a cost-neutral upgrade of the elevator area from which both tenants and landlords benefit equally.
ECN’s Christian Praulich, Director Business Development Real Estate, Germany, underlines the importance of the architectural highlight for ECN:
“Neuer Dovenhof is not only centrally located, but is also one of the most premium commercial office properties in Hamburg. The fact that the asset managers of the building use our digital network to upgrade the property shows us that our digital solution meets the highest demands. ”
Neuer Dovenhof is located directly on Brandstwiete 1 in a central city location in the Hamburg-Mitte district. The rentable area of the building amounts to approximately 22,000 square meters. Asset management is owned by Corpus Sireo, a separate business unit of Swiss Life Asset Managers.
“The screens of ECN integrate seamlessly into the interior architecture, which was particularly important to us because of our high aesthetic requirements. They are used in the four lift areas, which means that almost every tenant and visitor to the building can be greeted by them, “said Jürgen Radziej of the Asset Manager CORPUS SIREO Real Estate.